Dear Independent Sales Directors, Supervisors, Managers, and Associates,
As you will see below, we have a great deal of news to report and delayed our ISA Newsletter so that we could include all of these new items. In our last update, you may recall we were in the process of creating our new website that is mobile and iPhone/iPad compatible. We have completed that process and the new website is up and running. New areas and information will be added to the website in coming weeks. The website can be reached by going to: www.BlackBoxCosmetics.com and choosing the “Click or Enter” link. We continue to have our Flash version of the website available as well. At some point in the near future, all of our websites will go directly to the updated version once it is fully updated. You can now take a direct link to the optimized website by going to: www.BlackBoxUniversal.com.
PARENT COMPANY STRUCTURE / BlackBox Universal Inc.
As I mentioned in the past, our corporate structure will change to allow us to have a parent corporation over all of our brands. This will allow greater diversity among our sales force and let ISAs pick the brands they wish to market to potential customers. This is of particular interest to men that would like to market our non-cosmetic brands and those in development. All brands will continue to be under BlackBox Cosmetics and ISAs will have the choice to use either name when marketing the products.
CURRENT PRODUCT UPDATES
Before I get started listing our new products scheduled for this month, I would like to mention an additional bottle size for VuDu Hair products and an important improvement to our Defiance PM and Little Secret Weapon products.
Soon, VuDu Hair Argan-Fig Conditioner and Shampoo will be offered in 16 ounce pump bottles. Some of our customers have expressed interest in a larger bottle with a pump similar to our BackBar sizes. These are very attractive (VuDu Hair purple) bottles with Chrome and Black pumps. For the time being, we will only be offering Argan-Fig in this new size.
We have added a new ingredient (Pseudoalteromonas Ferment Extract) to Defiance PM and Little Secret Weapon due to outstanding tests results combating fine lines and wrinkles. We have added the recommended 5% to both of these serums. The additional ingredient has added a nice silky texture to the serums as well. We believe you are going to love this change. Our serums are by far the most comprehensive anti-aging skin products on the planet. We haven’t been able to find even half of our active ingredients in our competitor’s anti-aging serums.
In our last ISA Newsletter, we were in the process of adding our new Body Lotion creation JamaicaMeCrazy. Shortly after that report, we realized that it was in the best interest of the Company and our ISAs to finish development and release many of the products already slated for 2014. By releasing these products together, there is a considerable amount of cost savings in packaging and marketing materials. Also, this will allow us to produce one larger format brochure that encompasses all of our brands and products.
I’m incredibly excited about all of our new products. These products have been in development for quite some time due to repeated customer requests for them. I believe every single one is of the highest quality and better than any similar product on the market. Otherwise, they would still be in development. In comparison, we created products that are much higher in nutrient value and active ingredients, aloe-based, not water-based, and are toxin free. I can’t say enough about our 11 new market entries, but for the sake of time, I have listed each with a short description. We will roll out each new product in 10-15 days.
In addition, I would like to introduce our new Product Line… Splash Bath Products. I think you will agree, it is a very fitting and fun addition to our family. This product line will focus on replacing toxic personal-use bath items that our customers use every day. Artisan Bath Bars are now part of the Splash Bath Products lineup.
JamaicaMeCrazy Body Wash
Black Vanilla Body Wash
One of the most requested products, since I started the company has been a sulfate & paraben-free body wash that is high foaming, skin-softening, and smells fantastic! JamaicaMeCrazy and Black Vanilla Body Washes are just that. Of course we didn’t stop there. We packed our body washes with nourishing vitamins, anti-oxidant rich botanicals, and luxurious oils.
More than anything, I love to create a product that takes on some of the worst toxic offenders in their respective categories. It has long been believed that antiperspirants containing aluminum could be linked to Alzheimer’s disease and breast cancer. So it is very gratifying to introduce our twist-up solid antiperspirant/deodorant that works as well or better than the competitor’s aluminum products, yet is natural and safe.
Pink Lemonade Exfoliating Body Bar
Our exhilarating Pink Lemonade scented exfoliating bath body bar fits perfectly into your hand and scrubs away dead skin cells, while moisturizing with thousands of tiny Jojoba beads, and Shea Butter. Like all of our products, it is sulfate & paraben-free. Although round, it is a large bar and weighs approximately 5 ounces. I have to say, it is my favorite of all the bath bars and we will be adding more choices of exfoliating body bars in coming months.
Balance Face Prep/Toner in our large 9.25 ounce airless bottle is a wonderful combination of the finest ingredients and a multitude of potent nutrients (including advanced Vitamin C) and botanicals. I developed this product to be far and above better than any product available and I think our customers will be amazed at the results they will see from a face prep/toner. While our competitor’s toners may leave your skin feeling greasy or even sticky, Balance contains special ingredients to reduce pore size, improve skin tone, and give your skin a wonderful soft satiny feel. Just one use and you will feel the difference. Over the course of a week or two, you will see a dramatic difference in pore size.
As mentioned in our last newsletter, we have created what we believe to be the best insect repellant available. Nature has provided us with some very powerful botanicals. In the proper combination they can be more effective than more toxic forms of repellants that contain DEET and parabens. Unlike other insect repellants (natural or otherwise) that smell awful, I can honestly say our insect repellant smells incredible. Knowing the botanicals I combined and what they smell like individually, it’s almost hard to believe. Somehow the combination worked out better than I could have imagined and the scent is natural and amazing!
Like our Black Vanilla Body Lotion, JamaicaMeCrazy body lotion is a combination of luxurious oils & nutrients. However, where Black Vanilla was created to be a light daily body lotion, JamaicaMeCrazy is perfect for after-sun and dry skin. Of course it was created on a base of aloe vera, which in itself is great for after-sun, but it also contains Shea Butter and other botanicals/nutrients to assist in recovering from sun exposure. For many years Shea Butter has been used in very hot climates to combat the effects of the sun and aging. I predict this product will be as popular as any in our product lines.
GeniSkin Face Prep/Astringent is the perfect addition to our acne & problem skin product line. It will remove any oil and dirt missed after washing your face, in addition to infusing your skin with acne & bacteria-fighting Salicylic Acid and a host of vitamins and botanical extracts. Like all of our products, it is created on a base of aloe, not water. Special attention was given to developing a product that will even out skin tone and help reduce the size of your pores. Wintergreen and other essential oils will leave your skin feeling fresh and cool, while other nutrients give your skin a soft, satiny feel.
GeniSkin Black Coconut Carbon Scrub
Coconut Carbon has been prized for centuries for its natural healing properties and gentle exfoliation. It can be used as part of a daily regimen to combat acne and problem skin such as eczema and minor skin rashes. It has an exotic coconut scent that we are sure customers will love. Many that have tested the product have expressed it is their favorite of our facial scrubs.
VuDu Hair Pro-5 Hair Reconstructor is an intensive hair-repair masque that utilizes our proprietary combination of 5 incredible proteins (including Keratin Amino Acids) and in high quantities. We developed the product without hydrolyzed wheat or soy protein and used richer/more luxurious forms of proteins. Also, this keeps the product gluten and GMO free. Our 5 protein blend, Moroccan Argan Oil, our botanical blend extracts, and hair-healthy nutrients will repair even the most damaged and over-processed hair. It is designed to penetrate the cuticle and add moisture to the cortex where it is needed most. Take a look at the Before/After below! This was after only two treatments using VuDu Hair Pro-5. The subject did not receive a new color treatment or cut before taking the after shot. Her hair was styled as normal.
This is a lot of new products to get acquainted with, but I believe our customers are going to love them. Once each is rolled out, we will have more time to concentrate on other facets of the business such as: marketing, advertising, website, and shopping cart/back office design and function. We have some great things lined up and the future is looking brighter than ever.
I hope to hear your feedback about the new products. Please let us know if you have any questions or concerns at: service@BlackBoxCosmetics.com
Kevin Brett Evans